When writing bios for staff of Orthopedic and Sports Medicine practices, we want to showcase that the staff is competent, knowledgeable, and friendly. Include skills, training, education, certifications, work experience, languages, and something about why they love orthopedic and sports medicine patients. That can be what got them interested in […]
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Video is extremely valuable. It’s also expensive – production, doctor’s time, and potentially closing the office. So, let’s use this resource efficiently. The following tips are designed to help you maximize your marketing investment. Tidy up the office. Touch up paint. Remove any signage that doesn’t look professional or friendly […]
We want patients and referring offices to be able to find your medical office quickly. It takes months and even years for online services to pick up new office locations. We strongly recommend manually updating the following sites and profiles that are most used for locating physicians. Add pictures, website […]
Attire Wear something you are comfortable in. If you don’t normally wear a tie or high heels, don’t. Wear business attire or pressed scrubs. Consider wearing a lab coat, especially if wearing scrubs. It looks both “doctory” and professional. Well-groomed fingernails and clean shoes are a must – as they […]
1. Show Patients That You Actually Care Of course, you care. You wouldn’t be a doctor if you didn’t care, right? It’s not always clear to patients that doctors actually care. Remember that most patients don’t want to be in your office. They are often feeling bad or scared or both, so they are […]
1. Rooming Patients When you grab a patient from the lobby, it’s the first opportunity to make a friendly impression. Please don’t stand at the door and say “Smith.” At a minimum, say “Ms./Mr. Smith” and look around the lobby to make eye contact with the patient as they come to the […]
1. Signs Walk into your lobby like a patient. See it from their view. Do you have any signs that sound mean? Do you have any signs that sound rude? Do you have a sign that says, “Don’t tap on the window,” “Payment expected at time of service,” or “If […]
We’ve shared about some of our earliest clients and we hope you loved the history. Now, let’s talk about what we’ve worked on in 2018! We can’t tell you everything…because we don’t share our client’s secrets…and so much of strategy has to stay on the down low. But, here’s a […]
Dr. J. Douglas Overbeck was our second client, and we’ve had a blast working with him for the last 10 years! Around the same time that The Brummitt Group was forming, Dr. Overbeck was joining Medical & Surgical Clinic of Irving. He had the concept of Tuscan Cardiovascular Center – a […]
The Brummitt Group wouldn’t be here today if it weren’t for our amazing clients. We’ve been blessed to work with some of the best doctors around. Our first client…and current client is Dr. Charlie Powell, Founder and Executive Vice President of Clinical Operations for Healthcare Associates of Texas. Amanda first met […]